Led the redesign of Birdy Grey's shopping site with new UI for their homepage, product + collection pages, cart, checkout, brand pages, and several other customer pages. The scope of the redesign also included a brand refresh of their core color palettes, fonts, and type styles.
Created original branding for the company's blog, The Birdy Edit, which included a logo design, badges, a fresh color palette, and blog page design.
Designed a custom landing page for Sugarfina's Mother's Day seasonal campaign. The content mainly covers a Gift Guide featuring different mom personas to pair with various candy collections and products for the perfect match.